THE GENTLEMEN’S GUIDE TO BUYING LINGERIE FOR VALENTINE’S DAY
February 8, 2010 by The Editor
Filed under Living.

French Lingerie designer, Simone Pérèle, offers 5 easy steps on how to buy fine lingerie for the special woman in your life . When it comes to buying lingerie for a woman, most men are intimidated, overwhelmed, and clueless at best. But when done right, lingerie is an incredibly romantic and personal gift. “The right lingerie should make a woman feel comfortable, supported, seductive and beautiful all at the same time,” says Louise Schultz, General Manager of Simone Pérèle, US. With more than 60 years of experience in making fine lingerie that fits and flatters women to perfection, French lingerie designer, Simone Pérèle demystifies the buying process for men. This Valentine’s Day, follow Simone Pérèle’s 5 easy steps Gentlemen’s Guide and the special woman in your life will be infinitely impressed.
1. Size her up. Getting the right size is key to finding the right fit, and feeling comfortable. The best way to determine a women’s size is to look in her lingerie drawer. Note down her bra and panty sizes. If she wears more than one size, (which is inevitable as some brands can differ), go with the larger size. Still unsure? Call her best friend.
2. Know her personal style. One of the most common mistakes men make when buying lingerie as a gift is selecting items that they find seductive without considering what she would feel most comfortable and beautiful in. Avoid this easy trap by noting the kinds of colors, patterns, and fabrics she has in her lingerie drawer. Stick to her tried and true natural style, and give it your touch by indulging her with quality lingerie.
3. To contour or not to contour? From demi-cup, to contour, molded, padded, full cup & minimizer bras, there’s a world of bra styles out there to choose from. Here’s how to keep it simple and get it right: For smaller cup sizes (A’s and B’s), go for a demi cup or contour bra. Check to see if she likes padding (something to note during your trip to the lingerie drawer).
For larger cup sizes (C’s and higher), she’ll likely be more comfortable in a molded , full cup or minimizer . No need to look at strapless bras; these are best left for women to buy on their own.
4. Call in an expert. Still having trouble? Want to be sure of your selection before purchasing?
Simone Pérèle’s Lingerie Expert….your personal shopper is on call to help men navigate the lingerie-buying process with confidence.
Call 877.373.7353 Monday – Friday from 9 to 6pm EST for guidance on everything from size and fit—to color and style.

5. Spoil her with a gift certificate. Gift certificates are a great way to let her surprise and seduce you.
And for those last-minute Valentine’s Day shoppers, Simone Pérèle’s eGift Certificates are instant and easy and they always fit.
Add some romance by pairing a gift certificate with something else on Valentine’s Day—like a dinner invitation, jewelry, or a spa treatment.
She’ll be pampered, delighted, and impressed—and she’ll think you planned it weeks in advance!
OUR GIFT TO YOU….As a special treat for Valentine’s Day, Simone Pérèle’s online boutique is offering complimentary gift wrapping from January 25th to February 12th.
Your order will be beautifully wrapped in a Simone Pérèle gift bag with elegant tissue, along with your personalized message.
To benefit from this exclusive offer, select “Gift Bag” option and during check out, enter coupon code: SPValentine.
HAPPY VALENTINE’S DAY!
For more information, please visit Discover Simone Pérèle
